I run Zyppy List. I’m a search geek, SEO consultant, founder of Zyppy SEO, and part of the team that built Zyppy List because finding trusted marketing companies should be easier. After 15+ years of testing Google, speaking at industry conferences, and helping brands grow traffic, I’ve got a pretty good sense of what moves the needle. When I’m not studying algorithms, on a good day you’ll find me running in Oregon. Cheers.