Speedwork Social Overview

Speedwork helps B2B companies turn LinkedIn into a consistent source of qualified pipeline.

We support companies with LinkedIn demand generation through a mix of services that help start conversations with the right buyers. Depending on the client’s goals, this can include LinkedIn outreach, organic content strategy, or LinkedIn Ads management.

Our team focuses on helping clients reach decision-makers on LinkedIn, generate engagement, and convert those conversations into meetings and opportunities.

Services include:
• LinkedIn outreach campaigns
• Organic LinkedIn content strategy and posting
• LinkedIn Ads campaign management
• Thought Leader Ads (TLA) strategy

The goal is simple: help companies start more conversations with the right prospects on LinkedIn.

How Speedwork Social is Different

LinkedIn Specialists
Speedwork focuses specifically on LinkedIn demand generation, giving clients access to deep platform expertise.

Flexible Campaign Approach
Clients can work with Speedwork for outbound messaging, LinkedIn Ads, organic content, or a combination depending on their strategy and goals.

Conversation-First Messaging
Campaigns are designed to start real conversations with prospects rather than sending aggressive sales pitches.

Data-Driven Optimization
Campaign performance is continuously monitored and refined based on engagement, reply rates, and meeting outcomes.

B2B Focus
Speedwork works primarily with B2B companies targeting decision-makers such as founders, executives, and department leaders.

Speedwork Social Client Journey

1. Strategy & ICP Alignment
We start by identifying the right audience and messaging approach, including:
• Ideal customer profile (ICP)
• Target industries and job titles
• Messaging angles that resonate with prospects
• Offers or content that will drive engagement

2. Campaign Build

Next, we build the campaign infrastructure:
• Audience targeting and prospect lists
• Messaging scripts and conversation flows
• LinkedIn Ads setup (if applicable)
• Content planning and posting strategy

3. Campaign Launch
Once live, we manage:
• Outreach and reply monitoring
• Message optimization
• Content posting and engagement
• Lead tracking and reporting

4. Optimization
Campaigns are continuously refined based on performance data to improve engagement and conversation quality.

Speedwork Social Profile

When working with Speedwork, you’ll have a small, focused team supporting your LinkedIn strategy and campaigns.

Depending on the services included, your team may include:
• Kaila Vander horn — Social Director
Kaila leads our organic LinkedIn strategy, helping clients develop content that builds credibility, drives engagement, and supports pipeline growth.

• Chabelli Souza — Messaging & Outreach
Chabelli manages LinkedIn messaging campaigns, focusing on starting natural, conversational outreach with the right prospects and generating qualified conversations.

• LinkedIn Ads Specialist
If LinkedIn Ads are part of the strategy, you’ll also work with one of our ad specialists who manages campaign setup, optimization, and performance tracking.

Our team prides itself on being responsive, proactive, and collaborative. We take a data-centered approach to campaign management while maintaining close communication with our clients to ensure strategies continue improving over time.

The goal is to operate as an extension of your team and help you consistently generate meaningful conversations on LinkedIn.

Social Profiles

Speedwork Social Facts

Client Size: Medium Business, Enterprise

Year Founded: 2010

Languages: English

Modified: April 21, 2026

Speedwork Social

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Speedwork Social Overview

How Speedwork Social is Different

Speedwork Social Client Journey

Speedwork Social Profile

Social Profiles

Speedwork Social Facts

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Author: AnthonyBlatner

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