Michael Coppola, CEO
Michael is a seasoned marketer, business leader, and SEM expert who is passionate about digital media and entrepreneurship. He has worked with all levels of business from small start-up clients to leading international brands. A respected community leader and speaker, Michael also is an Adjunct Instructor of Digital Marketing at New York University, consults in the areas of SEO and SEM and speaks at industry conferences and events nationwide.
Michael Candullo, EVP of Digital Operations
Michael excels as our Executive Vice President, Digital Operations, with more than 20 years of advertising experience. Having held key executive positions for digital publishers and traditional print advertising organizations, Micheal pulls from a deep well of industry know-how. His technical expertise provides expert leadership for our core digital service channels.
Kristina Tucker, SVP of Creative
Kristina oversees all creative and brand advertising at Amsive, helping brands both small and large communicate with consumers and customers in the smartest, most unique possible way. She has worked with many clients and loves the challenge of immersing into new categories. Her experience has had her working from healthcare to real estate to skin care and many other categories, always bringing a fresh perspective for each client.
Tom Di Dominico, SVP of Digital Strategy
As the Senior Vice President of Digital Strategy & Technology, Tom is well-versed in digital best practices with a thorough understanding of the reasoning behind them. He provides experienced vision and management experience with digital marketing channels including Display, SEO, SEM, Email, Affiliate, Shopping/PLAs, Remarketing (display and email), and Content Marketing.
Darcy Hoffman, EVP of Customer Experience
Darcy leads our Strategy and Relationship Management disciplines. She is a results-driven marketing leader with a progressive career that includes agency and client-side experience, B2C and B2B expertise, and over 20 years’ experience in healthcare, financial services, retail, CPG, technology, and education. Darcy brings a proven track record of results working with many successful national and regional clients.
Lily Ray, VP of SEO Strategy
Lily is a prominent SEO professional and industry leader. With over ten years of industry experience, she’s worked in diverse verticals, including healthcare, eComm, B2B, insurance, technology, and more. She has helped hundreds of companies achieve significant organic traffic growth, sales leads, and revenue. She’s been nominated and won prominent industry awards individually and with her team from Search Engine Land, US Search Awards, and more. Lily frequently speaks at top conferences across the globe and is contributor to industry news outlets.